Sean Kaye (Part 2 of 3) of WSObackstage.com (content creation blogger interview) Podcasting strategies!

Sean Kaye (Part 2 of 3) of WSObackstage.com (content creation blogger interview) Podcasting strategies!

Another great interview with Sean (Part 2 of 3)

Part Two – Sean Kaye Blogger Interview by Kate Luella (October 2012)
Sean was an awesome person to chat with about all things SEO blogging.  He knows his stuff from years of online experience and training.  He has showcased many products over the years and he discussed his new blog project http://www.wsobackstage.com/ and how he came up with this idea, and what his strategy and objectives are.  This interview is part two of three interviews, as we ended up chatting for over 2 hours.  So look out for the other two interview parts which include more discussions on author rank, what is WSObackstage.com marketing strategy and podcasting in general.  Our final interview also includes a great conversation about sales funnels for bloggers.

Sean has three main sites atm,

http://www.wsobackstage.com/

http://rapidactionseo.com/

http://rapidactionwriting.com/

and

http://seankaye.com/

We also discussed my latest video workshop I’ve recently launched http://www.bloggerswhopodcast.com/ and don’t forget to subscribe to our Blogger Interviews here https://itunes.apple.com/us/podcast/blogger-interviewss-podcast/id562165365?mt=2&uo=4
Or on my website http://www.kateluella.com/

Here’s the run down of what we cover in this interview so you can fast-track if you like!

5.20 When Podcasting was still known as an audio blog
6.00 The two different kind of bloggers around atm
8.00 Bloggers podcasting options
9.00 Podcasting content, education, not sales
10.20 Why webinars are different to podcasts
11.00 Best webinar models atm
11.30 Most recent webisnar with upfront sales, and repurposing the content at the backend
14.10 Converting a podcast into transcripts as a product later
17.20 Selling content online by subscription
18.20 Selling high priced products with authority
20.30 Selling $7-$9 products — no brainers
21.45 Building authority with podcasting –v- writing blog posts
22.25 Google Adwords  – Bad news for bloggers
25.20 Understanding your metrics
26.15 Calls to action on a blog/website
27.00 Sales –v- Squeeze pages strategies
28.30 Blog layout
29.45 Potential income for bloggers with email lists
34.35 The theory of giving away something for free to build a list

 

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